Optimizing your blog content for search engines is essential for achieving rankings, attracting niche visitors, and enhancing your site’s return on investment (ROI). After all, you need to give your amazing content something to stand on if you spent all that time creating it. You’ll start the blog off at a disadvantage if you don’t use search engine optimization (SEO). Fortunately, it’s simple to optimize a blog article and then post it if your blog is set up in WordPress.
Steps to Post a Blog From Your WordPress Backend
To post a blog from your WordPress backend, log in to your WordPress dashboard and follow these steps.
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Manage Your Posts in the Backend Editor
Click on the “Posts” option on the left-hand side of the dashboard to launch the backend editor for your WordPress website. From this page, you can read, modify, tag, sort, and remove any of your SEO blog articles.
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Open a New Blog Post Draft
At the beginning of the page, click the “Add New” button. When you click that button, WordPress will produce a new, blank blog post draft for you to fill with text.
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Enter the Title of Your Blog Post and Implement Your Keyword
The “Title” text box is located at the top of your post’s page. This is where you will enter the title you created for your article.
Your title should have or represent your SEO keyword, but it does not have to be exactly matching. Optimize your title tag for potential user queries, but make sure the article doesn’t appear to have been thrown together to satisfy an algorithm.
Compose your H1 tag next. Both people and search engine bots scan your H1 tag to determine what an SEO blog focuses on. Your H1 should be as near to your keyword as you can get it.
Making sure your permalink, or page URL, matches your H1 tag or keyword is the final step. Try to keep it short.
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Populate Your Blog Post Content in the Text Editor Below the Title Field
Use the formatting options in the toolbar to style your text, add your images or media, and create your links.
Proofread and Improve Your Blog Post
Before you publish a blog, you should update and proofread it for errors. Because Google asserts that the quality of your content directly affects your rankings, you want a clear, error-free blog article.
Create a Readable Format for the Content
Formatting your blog content for readability is another SEO must. Always maintain consistency. When creating a list of bulleted items, you can use auto-formatted bullet points to help. Additionally, if you start using a numbered format to construct your subheadings, make sure you continue doing that throughout the entire post. Consistency in formatting keeps everything looking tidy and clean and makes it simpler to read.
Add Useful Pictures to Your Blog
Keep your picture placement consistent, centered, and in between paragraphs. Avoid placing photos in a way that interferes with the formatting of your paragraphs. To guarantee clarity and crispness, images should be their original size. Every image should have alternate text, which matters for SEO rankings.
Double Check Your Links
Ensure all of the links in your blog are functional, whether they lead to outside websites or your own blogs or webpages. Make sure all off-site links are configured to open in a new window after that. You won’t be leading viewers off-page with this approach.
Insert a Call to Action
After you have checked your links, scroll to the bottom of your blog and check to see whether there is a call to action (CTA) area. The CTA directs the reader into your advertising lifecycle and allows you to capitalize on the trust you have established via your blog.
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Add Meta Titles and Descriptions, Categories and Tags
Don’t forget to provide a compelling and distinctive meta title and meta description. Google search results will display the meta title. Make sure your focus keyword is in there so that the phrase you want to rank for signals right away.
Adding categories and tags organize your website for optimal browsing, but they seldom, if at all, have an impact on SEO. That means simplicity is better when working with categories and tags.
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It’s time to Publish a Blog
When you’re finished writing your blog post, click the “Publish” button to make it live on your
website.
If you want to schedule your blog post to be published later, click on the “Edit” link next to the “Publish” button and choose the date and time you want the post to be published.
Want to Know More About Using WordPress to Post SEO Blogs?
At Imagine Monkey, our team of professionals works hard to give the best advice to businesses that are building up their SEO marketing strategy. Whether you use WordPress or another platform, we can help. Contact our website design team today to get more information about the SEO services we provide.
