Increasing and maintaining traffic to your online store can be tricky. There are many e-commerce tactics advertised to increase sales or drive traffic, and it is difficult to decide which methods to incorporate while growing your online store. Here is…
2017 has brought its fair share of advancements in e-commerce trends. Customers have already latched on to some of these advancements, while other trends might not last past December. Check out some of the latest trends for e-commerce to keep…
As the ultimate marketing tool, the domain name is one of the most important aspects of online business. A short, memorable domain name can add credibility, increase the mobility of your internet presence and act as a brand-building tool. Companies…
We have finally reached the point where more people are accessing the internet with smartphones and tablets than with laptops or desktops for. This fact is probably not surprising, but it can spell disaster for companies that haven’t optimized their…
Familiarity on a website can be comforting. Everything is where the user expects it to be, with no unwelcome or confusing surprises. Yet “familiarity” can easily turn into stale, boring, and undesirable. The key is to strike a balance between…
Malware is one of the most common and preventable cyber security threats eCommerce brands face today. Using malware, criminals can gain access to sensitive information, including customer payment data. A malware attack can damage the brand reputation you’ve worked long…
